Apple's M3 chip debut is just around the corner. Might be worth the wait to sit back for a spell while prices may drop some.
Their latest tablets have an M2 chip, potentially making them the fastest, most powerful tablets on the market. Though I sometimes wonder if that's really an asset if they are only used primarily as a tablet for art, and not a computer for productivity and communication. Especially at $1400.
Apple products have always appealed to professional artists and a cult following that pretty much describes their 17%+ share in the market. Modest, but consistent. With the big downside remaining fiercely proprietary technology that is absurdly overpriced compared to competitors. And they continue to market most of their products with nominal hardware parameters at a base cost, while offering overpriced upgrades that should be at their base prices IMO.
So it's a strange dichotomy to me how such a huge corporate entity refuses to change from this stance, but then "it is it what it is". Clearly they don't bend or evolve for the market, but continue to march to the beat of their own drum. And their cult following never seems to waiver in purchases and loyalty to Apple even while being robbed with Apple's exorbitant pricing.
I still recall an interview with Apple co-founder Steve Wozniak, who left his active role in the company in disgust over management's unwavering position to remain proprietary and overpriced, limiting themselves to a small corner of the market, when they might have had a huge market share. With much better quality software and hardware compared to Microsoft. A tragic mistake, IMO.
I've only owned one "product" from Apple that certainly exceeded my expectations. Though as a PC builder, I continue to watch the development of their "M" series CPUs with a great deal of interest, given that they seem to be able to deal with thermodynamics better than their competition. Although there is considerable "fanboy" debate on that subject as well.
One thing I can't seem to ignore though are so many comments of late, citing that Linux has surpassed Apple's OS in general. Which seems to be the case...but then I'm somewhat biased about Linux. LOL...yet the latest Linux OS I installed has the look and feel somewhat of a Mac! Love Mac icons and their animations.