Aspies have certain gifts and talents. We also have challenges that force us to try harder, and that extra effort develops other strengths.
One of those challenges is intuitively understanding other people, which most aspies (including myself) have a great deal of difficulty doing. This leads to a lifetime of studying how other people behave from a logical and analytical perspective rather than the intuitive and emotional perspective that others have.
This rational and unemotional view helps provide the kind of detached analytical perspectives that are useful when coordinating assets and processes used to solve mass communication problems. For example an aspie can often set aside the static of people-to-people relationships and concentrate instead on analyzing groups of people and their behaviors as impersonal statistics. This ability provides clarity and context when developing communication strategies that target various demographic groups in ways intended to influence behavior.
My background is design and web development, which are also problem solving endeavors. I tend to tackle communication problems in much the same way. The people I manage and our clients are all non-aspies, so I rely on them for the kinds of viewpoints that provide balance to my tendency to discount interpersonal relationships and bungle office politics. Even though I'm viewed in the workplace as a bit scary, awkward and unpredictable, my aspie perspective tends to get results when I rely on those around me to make up for my Asperger-related drawbacks. I think those I work closely with understand this as well, and I'm indebted to their patience with me.