I think it extends across the board frankly.Points taken. It isn't just Microsoft. Right now it seems like damn near every big name in high tech. Particularly Adobe, who is presently being sued by the US Dept. of Justice. And then there's Intel who is just beginning to acknowledge long term issues with their 13th and 14th generation cpus. And Asus with all their motherboard and unfair RMA related issues. I'm sure others could add to this list. Not a good time for high tech consumers in general.
e.g. The food industry is not only behaving like the tobacco industry in covering up the harms of ultra processed foodstuffs, but they are actually employing ex-big tobacco exec's to plan and execute those policies. Just the fact they'd risk bad publicity due to public memory of what big tobacco did to supress info on the health risks, suggests they didn't employ these exec's by accident. (And I won't mention about how the food industry profiteered during high inflation, actually pushing it up further simply for extra profits - oops! silly me, I just have mentioned it! )
To my mind, when such a product (tobacco) has no benefits at all (alcohol can claim a few small benefits at least) and has knowingly and cold bloodedly been pushed to as many people as possible, ruining the lives of countless numbers of people, killing over 8 million a year (WHO figures) and collectively costing the rest of us massive healthcare costs and knock on impacts, all as a means of profiteering for big tobacco, how can this not be a crime against humanity of the highest order?
But there does seem to be a gradual growing awareness generally, with some governments looking to push back on these companies and conglomerates that have been allowed to monopolise the market so much they can price fix to the point of significantly damaging society, not to mention anti-unionism and degrading treatment of workers, etc.
Look to Brazil again for a focus on the billionaires behind much of this - taxing them properly, as well as standing up to Musk recently. It seem that many countries do recognise how serious the whole thing has become, but have to tread warily and quietly because these commercial entities and people have so much power, so I suspect any fight back will be in steady, cautious and well thought out measures, maybe using people like Musk as his high profile gets the message out all over, while diminishing X is easy to implement - just block it on the internet.
Oh dear, I do apologise, I really am ranting too much!